What is VitaminRED?

VitaminRED®, is what we call the complex group of plant nutrients contained in blood oranges. Beneath their captivating allure lies a treasure trove of health-promoting nutrients and protective powers that are simply unmatched. Step into a world where taste meets wellness and experience the remarkable benefits of blood oranges like never before.

What sets blood oranges apart is their vibrant crimson-red hue, a testament to the presence of anthocyanins. These potent compounds, typically associated with blueberries, cherries, and red wine, are found exclusively in blood oranges among commercially available citrus fruits. By incorporating anthocyanins into your diet through VitaminRED®, you can unleash a multitude of health advantages.

But the benefits don't stop there. Blood oranges also boast a plethora of other essential phytonutrients called phenolics, commonly known as polyphenols. These remarkable compounds have been scientifically linked to enhanced cardiovascular health, shielding your body against the harmful effects of UV light, pollution, and smoking. Moreover, they have shown tremendous potential in combating metabolic diseases such as type 2 diabetes, fatty liver, and obesity.

CLICK HERE For A Discussion Of Research Into The Health Benefits Of Blood Oranges And VitaminRED®


Redbelly Citrus have conducted analysis of its blood oranges via HPCL analysis and can report the following information about the constitients of VitaminRED and the Rebelly Blood Oranges that they are derived from.

HPCL analysis has shown that there are in fact 7 distinct species of anthocyanin molecules in VitaminRED® as demonstrated in the graph obtained via HPLC analysis where the following anthocyanins are represented in the following proportions:

So whilst cyanidin 3-glucoside is the predominant anthocyanin molecule present in Redbelly Blood Oranges, it is by no means the only important member of this potent family of polyphenols. Many of the other anthocyanin species are also found in fruits such as blackberries, raspberries, blueberries, cherries and pomegranates.

The HPLC analysis was also able to identify a number of other important polyphenol compounds including flavonoids and cinnamic acids as set out below.

Many of the phenolic compounds above are traditionally obtained via eating citrus fruits including lemons and oranges and are incredibly good for you.  These blonde citrus fruits do not contain the anthocyanins and cinnamic acids highlighted above.

It is the complex set of both these citrus flavanoids and the anthocyanins and cinnamic acids more commonly found in berries that make blood oranges and VitaminRED® an incredible synergistic nutrient and health promoter. You get the health benefits of berries and citrus fruits in the one convenient and inexpensive package.